Haidilao USA Celebrating 10th Anniversary, Launches a Series of 9 Menu Mainstays

Haidilao Launches 9 New Menu Mainstays, from Coconut Chicken Broth, Ultimate Surf ‘n’ Turf Platter to Peachy Delight Ice Mousse

Available from 15 August 2023 onwards

@haidilaous | #HaidilaoNewMenu 

California, 15 August 2023 – The indulgence at the highly beloved hotpot restaurant chain-Haidilao Hot Pot, is about to get even more exhilarating as it is set to unveil a series of new mainstays, from soup base to beverages. There are 8 new surprises to discover, so even long-time fans will have something to look forward to!

Hailing from Sichuan, China in 1994, Haidilao Hot Pot is the largest direct-operated hot pot brand in China and a globally renowned Chinese restaurant chain. Since its inception, it has cultivated a devoted customer base, resulting in over 1 billion visits. Since 2019, Haidilao has consistently ranked among the world’s most valuable food service brands for 5 consecutive years, making it the sole Chinese restaurant brand on the global market to achieve such recognition. (Source: Brand Finance) Since its introduction to the US market in 2013, the Haidilao brand has effectively established 13 restaurants in the US, with 7 restaurants located in California, 2 restaurants in Texas, 2 restaurants in Washington, 1 restaurant in New York City, and 1 in Chicago. This year also marks the 10-year anniversary of Haidilao entering the US market 

Introduce Haidilao brand-new summer and autumn series menu to the discerning European and American markets! Haidilao showcases a total of 9 meticulously crafted new dishes, each one reflecting Haidilao’s passion for gastronomy and innovation. Spanning a diverse range of flavors and curated through careful ingredient selection, each offering serves as a testament to our unwavering commitment to delivering an indelible culinary odyssey. Indulge in savoring the delectable nuances of this season while embracing the distinctive allure of the hot pot tradition.

 

Premiering the signature Hainanese dish – Coconut Chicken Broth, immerse yourself in the harmonious fusion of succulent chicken and the rich creaminess of coconut. Three types of carefully selected coconuts ensure the ideal flavour, with the key lying in the broth that enhances its savoury fragrance.

 

The ideal combination of beef and seafood – Ultimate Surf ‘n’ Turf Platter – where premium cuts of tender short ribs and ocean-fresh seafood unite to create a harmonious symphony of tastes, leaving patrons craving for more.

The must-try Shrimp Paste Wrapped in Bamboo Fungus is a true masterpiece delighting the senses with its unique texture and aroma; highly recommended to eat with the Coconut Chicken Broth.

Handmade Beef Tendon Balls, crafted with a 4:1 golden ratio of beef to tendon, boast a heavenly blend of flavors and textures, offering a palatable experience that is both rich and satisfying.

Prepared with precision and care, our 8-Second Bean Curd Skin exhibits a delectable tenderness that melts in your mouth. This dish captures the essence of speed and flavor. Another 8-Second Baby Spinach is a new experience of ultimate freshness and tenderness with our 6-10 week baby spinach! While regular spinach takes 90-120 days to grow, it’s elevated to new heights with our unique cooking technique, retaining essential nutrients and vibrant color in a tantalizing 8-second masterpiece.

Wash the food down with the palate-cleansing bubbly sodas – Fresh Orange Soda Drink and Creamy Matcha Coconut. The Fresh Orange Soda Drink is freshly made with a great source of Vitamin C while the Creamy Matcha Coconut sees the bittersweet elegance of matcha harmonize with the luscious creaminess of coconut, creating an enchanting and unforgettable treat.

 

Lastly, the new product lineup also includes a delightful mousse cake. The Peachy Delight Ice Mousse has a rich and creamy milk flavor. With just the right amount of smooth sweetness, the mousse melts in your mouth. 

“We are excited to unveil the ‘9 Delights’ menu, a testament to our R&D team’s creativity and passion for delivering extraordinary dining experiences,” said Mrs Yang Xibei, Director of Brand and Communications at Haidilao International Markets.” As we continue to expand globally, we are thrilled to present these new offerings to our valued patrons and share the essence of authentic hot pot cuisine.” 

The “9 Delights” menu will be available at Haidilao US restaurants starting 15 August 2023. Whether it’s a family gathering, a friendly get-together, or an intimate dining experience, Haidilao invites all food enthusiasts to embark on a gastronomic journey like no other.

For more information or to make a reservation, please visit or contact your nearest Haidilao restaurants: